Johnston Press has said that the Olympics failed to provide the regional newspaper market with an advertising uplift, with revenues down almost 15% in the period including the London 2012 Games.
Johnston - the second largest publisher of regional newspapers in the UK, with almost 250 titles - said that total advertising revenues were down 14.7% year-on-year in the six weeks since 30 June.
This is a deterioration compared to the decline in the first six months of the year, when ad revenues fell by 10.8%, with the publisher blaming the Olympics.
(August 21, 2012)