Olympics
Olympic legacy   
LEGACY http://www.standard.co.uk/news/london/londons-olympic-tourism-boost-to-continue-with-the-help-of-global-advertising-blitz-8099328.html

A survey of more than 250 tourism-related businesses by trade association UKinbound found that 88 per cent said they had experienced less demand during the Games than during the same period last year.

(August 31, 2012)
Click for next example